In a fast growing society and globalisation is enormous competition between small and medium businesses all over the world. The role of social media for all of them is huge and getting bigger every day. Social media plays very big part of life not just for human beings but also companies and their marketing. This…
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This paper points out some remaining problems of investment in Vietnam. Firstly, it is hard to identify the leading industry due to the huge amount and overlapped legal documents for the long time in Vietnam. Secondly, after conducting the in-depth interview for three specific cases of foreign firms in Vietnam, the paper finds that the…
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The study is all about customers experience on the upscale hotels. The hotel industry is complex with particular reasons and opens up new frontiers in research on customer satisfaction. Respectively, customer service is the hotel industry’s backbone that is used to be actual concept of industry itself. No matter the hotel businesses are big or…
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The Economic Zone (EZ) is an economic term formed in the late 1970s of the twentieth century, originating in China under Deng Xiaoping. The first economic zone of the country is called SEZ (Special Economic Zone) – Shenzhen China. The essence of EZ is a distortion of the Industrial Park (Industrial Park), which was first…
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Nowadays, social media are undoubtedly becoming vital part of international marketing strategy. The 21st century is characterized by huge boom of social media and has delivered both challenges and opportunities in this international, boundaryless world. The main purpose of the study is to identify and furtherly describe main perspectives that comes into play when using…
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The aim of the paper is to examine the influence of managers during the implementation of Lean Six Sigma in small and medium-sized enterprises. A systematic literature review consisted of published journal papers from academic databases is conducted. The active participation during the Lean Six Sigma implementation process and in Lean Six Sigma trainings as…
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The paper is aimed at a very accurate topic which is problematic of cryptocurrency Bitcoin. The main aim of this paper is to evaluate the potential of this most important cryptocurrency to serve as full-value money. The matter of the first chapter is introducing the Bitcoin concept including its characters and history. In this phase,…
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Brand of city in the form of vision, different symbols and before the all reputation and unmistakable identity is a long process. The results of building a city or region identity determine economic and social sustainability, competitiveness, real estate market or demographic development. Municipal management often resigns from active policy setting of housing. Housing is,…
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Companies are encouraged to make changes and improve their business processes to achieve performance and competitiveness. For these purposes, industrial engineering methods can be used in business practice. The main aim of this paper is to check and prove the applicability and utility of Value Stream Mapping as a supporting industrial engineering tool for increasing…
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Digital service innovations play an important role in service delivery in our day-to-day lives, particularly in public sector service delivery. socio-economic sectors such as finance, health, education, agriculture and Governments are quickly embracing technology for dissemination of information, enhancement of service delivery and reaching their customers more effectively and efficiently. The aim of e-government is…
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